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Case study — Previous studio site

Near Me Web Designs

The site this studio replaced, kept as a working archive

Vertical
Previous studio site
Year
2025
Tier
Archive
Pages
5

Previous studio site

Contact names and numbers on this archive are placeholders.

Open Near Me Web Designs
Home page of the Near Me Web Designs site, showing its Geist headline treatment
Near Me Web Designs home page · captured at 1440×900

01 — The brief

Where this one came from.

Before EDUS Media, the studio published as Near Me Web Designs: a Rancho Cucamonga marketing site with services, a portfolio, and a contact page.

The export still uses the old visual system — Geist, violet on white, a conventional marketing layout — which is exactly why it stays in the portfolio. It shows the starting point, not another invented client.

02 — The approach

Three decisions that shaped the build.

  1. 01

    Served as pages, not a second app

    The old Next.js export expected to live at the domain root. It is republished under /archive/ so its assets do not collide with this site, and each link is a full page load.

  2. 02

    Contact identity replaced

    The archive still says Near Me Web Designs and Rancho Cucamonga. The person's name, email address, and phone number are placeholders, and the old analytics container is not loaded.

  3. 03

    Kept out of the search index

    Every archived page is noindex, and robots.txt disallows /archive/. The case study is the page we want found. The old site is a reference, not a duplicate.

03 — Identity system

Typography

Display
Geist
Body
Geist

The previous site used Geist for both headings and body, with Geist Mono for small labels — a conventional product-marketing pairing, unlike the five demonstration builds.

Palette

  • Violet

    oklch(52% 0.22 300)

  • Ink

    oklch(21% 0.02 280)

  • Paper

    oklch(99% 0.002 280)

  • Slate

    oklch(55% 0.02 270)

Built

  • Home, about, portfolio, services, and contact as static pages
  • Four service pages from the previous site
  • Contact name, email, and phone replaced with placeholders
  • Analytics container removed
  • noindex on every archived page
An interior page of the Near Me Web Designs demonstration build, showing the identity applied to dense content
The system under load — the identity applied to a dense interior page

04 — The build, by the numbers

Archived HTML pages
14Archived HTML pages
Analytics tags
0Analytics tags
Real contact details
0Real contact details

Pages in the demo

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